A Sea of Orange Day-Glo

Bakery Labeler

Recently, the production manager from a large regional baker called me and exclaimed that he was drowning in a “sea of orange day-glo”. Those of you familiar with commercial baking know that orange day-glo labels are a mainstay for bakery promotional labeling. He went on to explain that his current labeling equipment (not ours) seemed to be better at labeling the conveyor and floor than the product. We spent some time talking about his application and, after feeling comfortable that we understood his situation, I introduced him to EPI’s Bakery Labeler. I explained to him that this labeler was designed specifically for labeling bread and buns and that its pivoting tamp applicator allowed it to quickly change between labeling the top and the gusset end of loaves. Best of all, the tamp applicator gently, but securely applies labels directly to the product, thereby draining his “sea of orange day-glo.”

By Jim Immel – Sales